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Experience

✍🏻 Experience

DIGITAs

Associate Creative Director
(Remote)                                                               

  • Wrote and managed digital content: paid and organic social, short-form video, email, newsletters and full website rewrite

  • Increased engagement across top social platforms while ensuring brand consistency

  • Partnered with strategy and account director to define campaign objectives and explore audience tactics

Clients:

Mar 2023 -Feb 2025

DIGITAs

Senior Copywriter
(NYC, Seattle)                                                                       

  • Created cross-channel B2B and B2C work via display, short-form video, Meta, LinkedIn, TV, out-of-home, email, landing pages, print, collateral, newsletters and executive communications

  • Developed integrated campaigns for telecom, tech, finance, insurance and material science brands

  • Launched Comcast’s Internet Essentials, which helped 900,000 low-income Americans get broadband access within 2 years

  • Launched T-Mobile’s fleet management solution, expanding our scope to also launch their small business mobile point-of-sale of sale service


Clients:

Feb 2011 – Mar 2023

Ogilvy One

Freelance Copywriter
(NYC)                                                                        

  • Created digital and direct marketing campaigns, email and brochures

Clients:

Sep 2009 – Aug 2010

ADASIA

Freelance Copywriter
(NYC)                                                                        

  • Wrote email, website and direct mail including seasonal and product promotions for Verizon Wireless, FiOS and Retail

Clients:

Jan 2009 – Aug 2009

wunderman

Copywriter
(NYC)                                                                        

  • Conceived and shot TV spots for Club Med; worked across Citi’s retail and credit card divisions; produced radio and direct mail for AT&T

Clients:

Mar 2003 - Dec 2007

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SKILLS

🤝 💡 SKILLS

Concept Development | Short-form + Long-form Copy | Cross-Channel Campaigns | Brand Voice | Taglines + Headlines | Social Creative (Meta, LinkedIn, YouTube | Messaging Frameworks | Content Creation | Direct Response Copywriting | Content Strategy | Social Media Content | Email + CRM | Website + UX Copy | B2B + B2C | Presentation + Pitching

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EDUCATION

🎓 EDUCATION

Hunter College, New York

M.S. Education

Fairfield University, Connecticut

B.A. English Writing & Philosophy